Nioa launches new website

Australian firearm wholesaler Nioa has launched a brand new website that’s lifted the bar for the shooting industry here.

With high production values and many features, the new site is aimed at both customers and dealers, and it provides incentives for shooters to get involved such as give-aways and a community section.

As well as the things you’d expect – such as a comprehensive product listing and dealership finder – the site includes Nioa TV, a periodic streaming video segment put together by the Nioa staff that’s pretty entertaining as well as informative.

Nioa TV features their newer products without an overly partisan approach, has some instructional content and will give you a few laughs along the way.

We at Sporting Shooter are a bit jealous of the resources, including green screen, which makes Nioa TV a slick production.

The Community section already has a few hunting stories with good pics to get you keen, along with a club listing and calendar of events.

If you sign up for the newsletter you’ll be in the running to win a prize from the Nioa range, too.

This is all the first stage of the new site’s launch, and it’ll be expanded in the not too distant future.

Check it out at www.nioa.com.au.

Mick Matheson

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Mick grew up with guns and journalism, and has included both in his career. A life-long hunter, he has long-distant military experience and holds licence categories A, B and H. In the glory days of print media, he edited six national magazines in total, and has written about, photographed and filmed firearms and hunting for more than 15 years.